Iowa Hawkeye Athletics

Win. Graduate. Do It Right.

2020-25 Strategic Plan

Mission Statement

The mission of the University of Iowa Department of Intercollegiate Athletics is to provide the administrative and coaching support, facilities, resources and equipment necessary for student-athletes to graduate from the University of Iowa while competing successfully in broad-based championship-caliber athletic competition. The overall well being of the participant and the integrity of the program is paramount in all that we do.

Five-year strategic plan

The University of Iowa Department of Intercollegiate Athletics employs more than 250 full-time staff who work to provide more than 650 male and female student-athletes a superior academic and athletics experience. In 2020, a new, five-year strategic plan was developed to meet the goals and aspirations of the Iowa Athletics Department. This plan aligns with the greater university mission. Coaches and other leaders within the department will develop and carry out annual action plans to help achieve success.

The five-year strategic plan will serve as a road map for the department as it moves further into the 21st century. The athletics department strategic plan process invited input from all staff, student-athletes (through their representatives), the Presidential Committee on Athletics and other members of the University of Iowa community. The strategic plan of the University of Iowa Department of Intercollegiate Athletics is not a static document. As goals are accomplished, they will likely be replaced by greater aspirations

Win. Graduate. Do It Right.

 WIN: To develop championship-caliber programs with the expectation of conference and national-level success.

GRADUATE: To successfully complete a meaningful degree and be prepared to excel professionally and as a community leader.

DO IT RIGHT: To live with integrity, having a principled moral compass, and showing respect, humility, and gratitude for others. This is the foundation of our department.

Core Values

Excellence — Compete to win; Relentless pursuit of the highest levels of intellectual, personal and athletic achievement.

Integrity — Adhere to NCAA rules, while being accountable to yourself, your team, the conference, the university and society.

Teamwork — We fight for Iowa.

Creativity — Strive to be innovative and welcome new ideas to better University of Iowa Athletics.

Tradition — Respect the intense pride, loyalty and allegiance to the Hawkeye family and its communities.

Leadership — Serve others. Be smart. Evolve.

Fiscal Responsibility — Stewards of the financial resources entrusted to us by donors, fans and partners.

Diversity, Equity & Inclusion — Committed to equal opportunity and a welcoming, inclusive environment for all.

Contact Us:

University of Iowa Athletics Department
S300 Carver-Hawkeye Arena
Iowa City, IA 52242

1-800 IA-HAWKS
319/335-9726 (fax)

The University of Iowa prohibits discrimination in employment, educational programs and activities on the basis of race, creed, color, religion, national origin, age, sex, pregnancy, disability, genetic information, status as a U.S. veteran, service in the U.S. military, sexual orientation, gender identity, association preferences, or any other classification that deprives the person of consideration as an individual. The university also affirms its commitment to providing equal opportunities and equal access to university facilities. For additional information on nondiscrimination policies, contact the Director, Office of Equal Opportunity and Diversity, the University of Iowa, 202 Jessup Hall, Iowa City, IA 52242-1316, 319-335-0705 (voice), 319-335-0697 (TDD),