Beth Goetz was announced as Henry B. and Patricia B. Tippie Director of Athletics Chair at the University of Iowa on Jan. 18, 2024, after serving five months as UI’s interim director. Goetz joined the Iowa athletics staff as Deputy Director of Athletics and Chief Operating Officer (COO) on Sept. 7, 2022.
Under her leadership as interim director, several teams and student-athletes have had athletic and academic success.
Three nationally-ranked Hawkeye teams advanced to postseason competition in the fall, while women’s soccer also won the Big Ten Tournament and football captured the Big Ten West Division and finished with 10 victories. The winter season got off to a historic start with the memorable “Crossover at Kinnick” event that saw a record 55,646 fans attend and help raise approximately $250,000 for the University of Iowa Stead Family Children’s Hospital. Women’s wrestling, competing in its inaugural season, and men’s wrestling and women’s basketball have all been ranked in the top five nationally for a majority of their season.
In the classroom, 98 student-athletes earned 2023 Big Ten Fall Academic All-Big Ten accolades, 181 were recognized on the Fall Semester Dean’s List and 15 were on the President’s List.
Goetz joined the Iowa athletics staff from Ball State University, where she had served as Director of Athletics since May, 2018. At Ball State, she directly supervised 19 Division I Intercollegiate sports teams, all head coaches, and the senior athletics department professional staff. Goetz previously served as Minnesota’s Deputy Athletics Direc-tor from 2013-15 and interim Athletics Director during the 2015-16 season.
Ball State won 10 Mid-American Conference championships during the time Goetz served as athletics director, in-cluding seven during the 2021-22 athletics campaign, the most since 1999-2000. Goetz also guided Ball State to strong marks in the Reese and Jacoby Trophy standings, which honors the top men’s and women’s athletics pro-grams in the MAC, respectively. The Cardinals placed third in the Reese Trophy standings in 2021-22, their best finish since taking second in 2013. In addition, Ball State reached heights never before achieved in the classroom including back-to-back years with a 90 percent Graduation Success Rate (GSR) and the highest department GPA’s on record.
Among the first projects Goetz tackled at Ball State was the creation of a five-year strategic plan titled, Onward, which was created prior to 2019. During her tenure Goetz also hired eight head coaches, launched the NIL initia-tive Ball You and as a member of the President’s Cabinet served on several key campus committees. Goetz’ fund-raising acumen was on full display while at Ball State, producing increases in sport specific giving and the comple-tion of numerous capital projects including the university’s $15 million Scheumann Family Indoor Practice Facility. Revenue generation strategies were highlighted by an increase in ticket sales across all sports and a revamped concessions agreement.
In addition to her previous role as an administrator, Goetz has been selected for national leadership duties. Goetz was named to the NCAA Competition Oversight Committee in 2018 and served as vice chair of the NCAA Division I Women’s Basketball Committee in 2021. She was named by Women Leaders in College Sports as the 2022 NCAA Division I FBS Nike Executive of the Year, and was recognized by the Indianapolis Business Journal (IBJ) as one of the publication’s 2021 Women of Influence
Prior to arriving at Ball State, Goetz was the chief operating officer/senior woman administrator at the University of Connecticut from 2016-18. She served as Minnesota’s Deputy Athletics Director from 2013-15 and the interim athletics director during the 2015-16 year. She was the associate athletics director at Butler University from 2008-13 following a 13-year stint at the University of Missouri-St. Louis, where she was an assistant women’s soccer coach (1996), head women’s soccer coach (1997-2008) and assistant athletics director/senior woman administrator (2001-08). Goetz was inducted into the UMSL Sports Hall of Fame in 2014.
During her college career Goetz was an accomplished Division I student-athlete, playing soccer at Clemson Univer-sity. She earned All-America recognition at Brevard College (N.C.), where she was inducted into the college’s Hall of Fame in 2017. Goetz earned an associate of arts degree from Brevard in 1994 and a bachelor of arts degree from Clemson in 1996. She earned her master’s degree from the University of Missouri-St. Louis in 2000.
The Goetz File
June, 2023: Interim Henry B. and Patricia B. Tippie Director of Athletics Chair
2022-June, 2023: Deputy Director of Athletics and Chief Operating Officer, University of Iowa
2018-22: Director of Athletics, Ball State
2016-18: Chief Operating Officer/SWA, UConn
2015-16: Interim Director of Athletics, Minnesota
2013-15: Deputy Athletics Director/SWA, Minnesota
2008-13: Associate Athletic Director/SWA, Butler
2001-08: Assistant Athletic Director/SWA, Missouri-St. Louis
1997-2008: Head Women’s Soccer Coach, Missouri-St. Louis
1996: Assistant Women’s Soccer Coach, Missouri-St. Louis
Alma Mater: Clemson (1996)
Master’s: Missouri-St. Louis (2000)