University of Iowa Athletics
Deputy Director of Athletics, Revenue and External Relations

Matt Henderson

Matt Henderson -  - University of Iowa Athletics


Matt Henderson was named Deputy Director of Athletics for External Relations in August, 2021. He was named Senior Associate Athletics Director for the University of Iowa in 2016.

Henderson had most recently served as Assistant Vice President for Athletics Development at the UI Foundation. In his current role, Henderson remains involved in fundraising, but also oversees all athletics department revenue and external relations. Henderson began his career in Athletics Development at the UI Foundation in 1998.

Henderson served as the UI’s assistant director of sports marketing from 1994-98. He joined the Iowa staff from the University of South Alabama, where he served as marketing and public relations coordinator in the Department of Conference Activities and Special Programs (1993-94), and assistant director of sports information in the Department of Intercollegiate Athletics (1991-93).

Henderson earned his B.S. degree in physical education from Iowa (1991), and his M.S. degree in Recreation Administration from South Alabama (1993).